Expertly blended with the brand’s powerful Profaxil 18 complex, the Color WOW Curl Wow FLO-ETRY 295ml Vital Natural Supplement delivers intense moisture to dry, brittle curls.

The high-performance leave-in formula is enriched with jojoba, pequi, and coconut oils to help hydrate and nourish each strand, encouraging a glossy appearance from root to tip.

Curly-textured hair can be very dry and dehydrated. Why? Because natural scalp oil (sebum) doesn’t easily flow down through the twists and turns of each strand.

So Color WOW created Flo-etry to mimic the natural sebum, giving moisture-deprived curls the vital oil they need. This is only possible because our Profaxil-18 Complex™ micro-disperses the Jojoba, Pequi and Coconut Oils so they can flow down the length of each curl.

Clinically proven to provide 84% less breakage.

WHY IT’S WOW:

• New “Naked Technology” feels like nothing’s on the hair!
• Instantly moisturises and plumps dehydrated curls (that are inherently dry because natural oils from the scalp can’t easily flow down the bends and twists of curly strands)
• Our proprietary Profaxil-18 Complex™ breaks up Jojoba, Pequi, and Coconut Oils’ large particles to micro-disperse these rich oils throughout hair strands, from lengths to ends for weightless, non-oily results
• Instantly delivers super hydrated, juicy, healthy-looking curls….defrizzed and glossy, never greasy

HOW TO USE:

Apply to wet hair. Working section by section, use fingers or a comb to distribute evenly, throughout lengths.

Check out all of our Color Wow Products here

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